Facebook owner Meta announced that it is set to enter the smart glasses market at its developers conference, unveiling partnerships with global eyewear brands Ray-Ban and Oakley. This comes as the tech giant predicts AI-powered smart glasses will be the must-have fashion accessory of the future.
Emerging technology has made it possible for high-performance smart glasses to become a reality, with the Meta Ray-Ban ‘Display’ model featuring open-ear speakers, cameras, a microphone, and a full-colour high-res screen. This range of smart glasses will integrate Meta AI functionality into everyday life for users.
Priced at $799, the Meta/Ray-Ban Display model is pricier than alternatives, with Meta’s collaboration with Oakley, the Oakley Meta Vanguard, being released for $499, and second-generation Ray-Ban Meta glasses being priced more competitively at $379.
Meta aims to make this technology as indispensable and widespread as modern smartphones, and its dedication to strengthening its AI operations is evidence that this is how the company sees the future of tech.
The Rise of AI Usage
The thought of AI might once have conjured up Terminator-esque rise of the robots fantasies, but the truth is that many emerging and existing technologies and industries are harnessing AI technology to enhance and streamline processes.
AI is being used to simplify previously daunting tasks, including data management and analysis. The online gambling industry is a shining example of how AI has been implemented across operations to improve gameplay, personalization, and player data management. AI implementation in games to provide players with more realistic and reactive gaming experiences enhances gameplay and improves potential player retention rates.
AI can also be used to track player behaviors and preferences to personalize marketing and deals, and this can also improve security, with suspicious behavior being easier to detect. This is more important than ever before as consumers look to international gaming sites to improve access and give them greater choice.
International transactions have also helped cryptocurrencies rise in popularity, as transactions can be carried out more quickly, with greater transparency and security for consumers. (Source: https://99bitcoins.com/best-bitcoin-casino/bitcoin-baccarat-casinos/)
Other industries exploring AI integration include supply chain management, helping to streamline and speed up processes and reduce costs. Healthcare, finance, retail, and manufacturing are also integrating AI technologies into daily tasks as a way of improving their services and reducing workloads.
The marketing and media industries are able to harness AI technology to analyze vast amounts of data in a short period of time. This makes it easier to identify market trends and provide more accurate results.
AI content creation is something that has come under fire by a lot of creators, with systems having to be fed examples in order to start creating. This has left a lot of artists, writers, musicians, and other creatives feeling concerned, especially with the rising number of AI-generated content hitting the market.
While AI has been instrumental in modern technology and is an extremely useful tool for a lot of industries, regulators are keeping a close eye on it.
Previous Smart Glasses
Smart glasses are not new to the market, but like smartphones, they are constantly evolving to make use of emerging and improving technologies to provide users with the best performance.
Previous examples of smart glasses include 2013’s Google Glass and Epiphany Eyewear, with the Vuzix Blade first and second generations being released from 2018 to 2020. Current models on the market include the Amazon Echo Frames glasses that offer users their patented Alexa voice assistant and focus more on an audio experience.
Viture Pro XR is a VR smart glasses option for those who want to enjoy an immersive user experience, while the existing Ray-Ban Stories model is the earlier collaboration with Meta, with scaled-back functionality in comparison to the new Ray-Ban Meta release.
The use of AI to improve the quality of the user experience is something that is becoming a regular part of emerging technology. Integrated AI and ML technology has the power to learn user behaviours and predict preferred content and settings.
Meta’s Continued Publicity Problems
While this latest release is an exciting development for fans around the world, Meta still faces bad publicity from groups campaigning for safer social media procedures. This shouldn’t directly impact the release of smart glasses; the implementation of AI is something that still raises eyebrows in some quarters.
Conclusion
Meta is one of a number of major tech companies, alongside Google and Amazon, that are constantly moving forward and exploring ways to corner future tech markets. Even though smart glasses have been around for more than a decade, this new development could help them break through to the mainstream and shake their tag as a novelty item.
Like AI, smart glasses tech appears to have caught up with the premise and is now in a place where it can offer high performance for consumers.
Peyman Khosravani is a global blockchain and digital transformation expert with a passion for marketing, futuristic ideas, analytics insights, startup businesses, and effective communications. He has extensive experience in blockchain and DeFi projects and is committed to using technology to bring justice and fairness to society and promote freedom. Peyman has worked with international organizations to improve digital transformation strategies and data-gathering strategies that help identify customer touchpoints and sources of data that tell the story of what is happening. With his expertise in blockchain, digital transformation, marketing, analytics insights, startup businesses, and effective communications, Peyman is dedicated to helping businesses succeed in the digital age. He believes that technology can be used as a tool for positive change in the world.
