A deVere Group survey shows 73% of investors aged 24-45 favour Bitcoin over gold for long-term growth, valuing its transparency and portability. Meanwhile, central banks are buying 80 tonnes of gold monthly ($8.5bn), driving prices to record highs. Experts advise holding both gold for stability and Bitcoin for growth, amid economic uncertainty. Nigel Green predicts gold at $5,000/oz and Bitcoin at $150,000 in 2025.
A new global survey by deVere Group, one of the world’s largest independent financial advisory firms, reveals a significant shift in investment preferences among younger generations. According to the poll, 73% of investors aged 24 to 45 now prefer Bitcoin over gold as a long-term investment, even as central banks quietly accumulate gold reserves at an unprecedented rate.
The rise of Bitcoin as “Digital Gold”
The survey, which gathered responses from 730 clients worldwide, highlights a growing confidence in Bitcoin among younger investors. Many view it as a modern alternative to gold—borderless, easily accessible, and aligned with a digital-first future. Respondents cited Bitcoin’s transparency, portability, and potential for high returns as key reasons for their preference. Additionally, its independence from traditional banking systems was seen as a major advantage.
Nigel Green, CEO of deVere Group, notes: “The momentum behind Bitcoin among younger investors is undeniable. They see it as digital gold – borderless, accessible, and aligned with the future. But gold is far from obsolete. In fact, it’s surging, and there’s no clearer sign of that than the silent buying spree by the world’s monetary authorities.”
Central Banks’ Silent Gold Rush
While younger investors lean towards Bitcoin, central banks and sovereign wealth funds are aggressively accumulating gold. Recent analysis indicates that monetary authorities are purchasing approximately 80 metric tonnes of gold per month, equivalent to $8.5 billion at current prices. Much of this activity is discreet, with China and other unnamed players routing purchases through Switzerland.
According to the World Gold Council, these institutions are absorbing over 1,000 tonnes of gold annually, accounting for nearly a quarter of global mined supply. This sustained demand has driven gold prices to record highs, reinforcing its status as a strategic reserve asset.
Gold vs. Bitcoin: A false dichotomy?
Despite the growing preference for Bitcoin among younger investors, Nigel Green warns against an “either-or” approach. “Gold and Bitcoin are not rivals,” he explains. “They are radically different assets solving different problems. Gold is stability. Bitcoin is growth. If you want to build and protect wealth over the long term, you should be holding both.”
Earlier this year, Green predicted that gold could reach $5,000 per ounce and Bitcoin $150,000 in 2025, setting new benchmarks for both assets. He attributes these projections to macroeconomic uncertainty, shifting monetary policies, and geopolitical risks—factors driving institutional and retail investors towards alternative stores of value.
Why institutions still trust gold
Central banks’ sustained gold acquisitions signal deep-seated concerns about currency debasement, fiscal risks, and shifting global power dynamics. Unlike speculative assets, gold has millennia of trust as a preserver of wealth during economic instability.
“The world’s most powerful institutions are increasing their gold reserves. That tells you everything. They don’t do this on a whim. At the same time, Bitcoin’s unique structure and scarcity make it highly attractive to a generation skeptical of legacy systems and inflationary currencies.”
Meanwhile, Bitcoin continues gaining institutional acceptance. The approval of spot ETFs in major markets, corporate adoption, and evolving regulatory frameworks have bolstered its credibility. Green describes the current trend as a “rare convergence”—where traditional finance reinforces gold’s value while digital-native investors propel Bitcoin forward.
Green cautions against letting hype or ideology dictate investment decisions.
“This generation is right to question the old models. But diversification is timeless. Having uncorrelated assets in your portfolio is how you build true resilience. Gold and Bitcoin together offer that balance.”
“You have the old guard doubling down on gold, and the new guard surging into Bitcoin. Both are being driven by the same core fear: erosion of purchasing power. That should be a wake-up call.”
He concludes: “It’s not about choosing sides. It’s about positioning for a world where monetary policy, technology, and global influence are all in flux.”
Himani Verma is a seasoned content writer and SEO expert, with experience in digital media. She has held various senior writing positions at enterprises like CloudTDMS (Synthetic Data Factory), Barrownz Group, and ATZA. Himani has also been Editorial Writer at Hindustan Time, a leading Indian English language news platform. She excels in content creation, proofreading, and editing, ensuring that every piece is polished and impactful. Her expertise in crafting SEO-friendly content for multiple verticals of businesses, including technology, healthcare, finance, sports, innovation, and more.
