5 Uses of Sentiment Analysis

5 Uses of Sentiment Analysis

Have you ever considered making a trade, decided not to invest, and then watched as the stock rocketed in value? Unfortunately, many traders will have a story like this and are determined not to let it happen again. This is where a modern tool such as sentiment analysis software can make a significant difference. 

But, how can sentiment analysis help you make crucial business decisions? There isn’t just one answer to this question, as this machine-learning technology brings many positives to a working environment. 

Let’s dive in and learn about the advantages of using sentiment analysis in investing

1. Social Media Monitoring

There are few places more useful for learning about trending crowd psychology than on popular social media sites. It would be impossible to monitor the flow of traffic and identify common moods or opinions without the help of intelligent software.

One of the best sentiment analysis uses is to study the millions of online posts, find patterns, and provide you with a clear idea of which way the market is leaning.

2. Product/Service Analysis

If a company releases a product or service that is similar to others launched in previous years, you could get an idea of how the stock might perform using sentiment analysis. Ask the system to review the comments and reviews that followed the product release so you can see what consumers thought at the time.

3. Improve Client Service Levels

Clients may require investing advice and your office phone lines and email accounts can be busy. Sentiment analysis software can determine the tone of each client, study the text, and help filter the most urgent inquires to the top of the pile. You can then prioritize your callbacks, increasing your client satisfaction levels.

4. Market Analysis

While it is vital to evaluate investor data and know all the figures before you make a day trade, it can be difficult to stay objective. Traders can become tired, have an issue in their personal life that affects their decision-making, or read a situation incorrectly. But, when using a tool such as StockGeist.ai, you only receive accurate and unbiased data.

5. Improve Staff Working Conditions

It’s not always easy to know what your trading staff are thinking. But, a sentiment analysis system can review employee feedback forms and highlight the most relevant information. For example, there could be a need to review working hours or communication methods. 

In this scenario, the software will instantly make you aware of what areas you may need to address within your company. 

Consider the Benefits of Sentiment Analysis for Your Business

Sentiment analysis has the potential to transform the way you do business. By reading the market conditions quickly and with an unbiased eye, you can make more profitable decisions and take your company to the next level. You can also use this remarkable software to improve your relationships with both customers and staff.

You may soon wish you’d made the investment and started using a sentiment analysis tool before now.

If you’ve found this article helpful, be sure to check our more informative posts in our Trading section before you go.